Posts Tagged ‘marketing’

Was Jesus a good Marketer?

Thursday, December 18th, 2008

I used to hate the word “marketing.”  This was because I misunderstood what marketing is.  I have now come to realize that good marketing is actually putting others above yourself, and trying to see things from “their” perspective.

Good marketing is not a list of overblown features, a slick tagline, or a flashy presentation.

Good marketing is identifying ways you can interact meaningfully with people to solve problems, add to their lives, even bring them closer to God.

Controversial question for the day – was Jesus a good marketer?

If this topic is of any interest to you, check out Derek Sivers’ extremely helpful advice here.